Worms and Potato Chips
Packaging is one of those things that most of us probably don’t think about a lot. That set of plastic, glass, paper, Styrofoam, cardboard, and poly-whatever that contains and protects things we buy. I think of packaging in two categories — that which something is stored in and that which something is shipped in. I […]
Chocolate and Gum
In the story about the hospital SmartCard project, I made a reference to both Wrigley’s Gum and M&M Mars candy. Little did I know that a few days later would come an announcement that Mars Inc. — with some financial backing from billionaire Warren Buffett — is buying The Wrigley Company, the one-hundred year-old powerhouse […]
SOA Las Vegas
The conference in Las Vegas this past week was not like the ones Thomas J. Watson used to hold in Endicott where all the blue suit white shirt male attendees would sing songs about IBM’s future. The master of ceremonies for the opening morning was Drew Carey and the "dinner music" was by The B-52’s […]
Privacy City
One element of privacy on the Internet is "Opt in" versus "Opt out". When you register at a web site you will often see a small box to be checked giving you the “option” to be included or not included in subsequent emails making offers to you. Opt in means you proactively choose to be […]
Customer Service
There have been many stories here over the years related to customer service. The Internet offers the potential for businesses, schools, governments, and hospitals to offer unparalleled customer service. More and more are doing so but there is a long way to go. When I wrote Net Attitude during the summer of 2001 I thought […]
