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Word Craft

On the way to Brazil in October 2004, I read a book called Word Craft by Alex Frankel . The subject of the book is "naming", topic I have always been interested in. Frankel did a good job of getting behind the scenes at some of the top consulting companies that focus exclusively on coining […]

In The News

The In The News section of patrickWeb has been updated this morning.

Books – 1Q 2004

There are millions of books for sale and thousands of new ones are published every week. The percentage of books that will reach the "Top 10" list rounds to zero. The marketing of books is more art than science and got an education with my own book. If I were doing it over again, I […]

Google On Over To Net Attitude

My book, Net Attitude, has been for sale on Amazon since it was published and there is a link to purchase it directly from the book image on the patrickWeb homepage. (the commissions from Amazon are modest and I contribute them to charity). The new news is that there is now an interesting way to […]

Auberge Maxime

Occasionally I share information about a book, play, concert, or restaurant that I experienced. These "favorites" are not really recommendations but rather a way of sharing information. One night recently I met a person at a business meeting and he told me that he had been in Alexandria, Virginia and had dinner at a Nuevo […]